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2012 NAIAS: smart for-us Concept

January 9th, 2012

      As if the idea of a Smart pickup wasn’t funny enough, the big wigs brought in funnyman John Lovitz to entertain the assembled press and try in vain to convince us that an “urban pickup” from Smart was a sound idea. We can’t even pretend to get on board with this one.
      Overlooking for a second the sad reality that anything a city dweller stowed in the bed would likely be stolen and resold on ebay by morning, the fact remains that even a disassembled bicycle doesn’t fit in the bed (all 11.6 cubic feet of it; a Ford Fiesta sedan has more trunk space) by half and therefore it has no pickup cred. We’re not sure what possessed Smart to think a reconstituted Plymouth Backpack (look it up) was a good idea, but if they’re not careful they might soon be imitating that now defunct brand in more ways than one.

Photos by Jason Muxlow

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