2024 Silverado EV Design Critique
The upcoming 2024 Chevrolet Silverado EV has the potential to be one of the key vehicles that helps transition the industry towards electrification. With Ford’s full-size F-150 winning the sales crown decade after decade, the electrified trucks likely have the best chance of success to sell in large volume. Taking a significantly different approach than Ford’s F-150 Lightning, the Silverado EV shares pretty much only the name with its conventional internal combustion counterpart. Plenty has already been written about vehicle range and how the F-150 and Silverado EV stack up towards one another. What we’d like to focus on is what a dramatic shift this EV’s styling is for Chevy trucks. Read more…
My How You’ve Grown
Automotive history is full of shiny diamonds that originally hit dealer lots looking a lot more like coal before the market forced them to refresh and try harder to draw consumer attention away from superior competition. When Jeep dropped pictures of the latest Compass refresh coming our way for 2022, the classy modern interior trim and large high-res screen on the dash reminded us that this particular rock has spent a long time in the tumbler before anyone started labeling it desirable. Read more…
2018 NAIAS: 2019 Ram 1500
For 2019 Ram rolls out is first fully redesigned pickup truck since the brand became independent of Dodge in 2010. The oldest of the domestic full-size trucks, the Ram held its own against continually redesigned competition from Ford and General Motors with differentiating features such as the Ram Box, 3.0L V6 EcoDiesel, the highly marketable iron block Hemi, and big-rig styling. The 2019 Ram diverges from this formula by incorporating the fenders back under the hood. In fact, one can’t help but notice the alarming similarity between the big Ram’s styling and the resurrected 2019 Ford Ranger. Nevertheless, big RAM letters across the new grille make it hard to mistake the truck’s brand identity. The truck grows bigger in the cab with a remarkably flat floor in the rear cabin. The 3.6L Pentastar is the base engine and the 5.7L Hemi returns, but both now utilize a hybrid system dubbed eTorque that is standard on the V6 and optional with the Hemi V8. The 48 volt mild-hybrid system adds a supplemental 130 lb.-ft. of torque to the 395 hp / 410 lb.-ft. Hemi V8 and 90 lb-ft to the smaller six. Expect improved fuel economy as a result. The Ram also differentiates itself with an available air suspension that automatically lowers the vehicle at highway speeds. Available LED headlights further update the look of the new Ram. Is the new Ram ready to defend the market share it has managed to scrape away from the competition? With all new competition from GM and an updated F-150 and new Ranger from Ford the options in the truck market have never been more competitive.